An Overview of Video Gaming Industry

Video Gaming Industry Primer

Video gaming is the largest media and entertainment sector in the world: a $200 billion global market and growing fast. It's larger than movies and music combined. Millennials and Gen Zers now spend more time gaming than on any other leisure activity.

In this Primer, we’ll explore the world of video games - how they’re created, distributed, and monetized. We’ll break down the ecosystem of gaming companies, the metrics used to measure success, and the trends shaping the future of interactive entertainment.

Course: 7 Chapters
Est. time: 45 mins

What's Covered In This Primer?

1
Introduction
2
Types of Games
3
Value Chain
4
Market Landscape
5
Monetizing Video Games
6
Metrics
7
Trends
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Chapter 3 Breakdown
  • The different activities and roles in the PC/console game space
  • How the mobile gaming space differs from PC/console
Chapter 4 Breakdown
  • The key players in the PC/console gaming ecosystem
  • The key players in the mobile gaming ecosystem
Chapter 5 Breakdown
  • How video games generate revenue
  • How money flows between players in the value chain
Chapter 6 Breakdown
  • How video game developers measure and track commercial success
Chapter 7 Breakdown
  • What trends will impact the video gaming industry in the next 3-5 years?
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Video Gaming Industry Trends

How Our Video Gaming Industry Primer Can Help

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What is a primer?

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Industry information is readily available but Googling can lead you down a rabbit hole of scattered, inconsistent and text-heavy resources - leaving a fragmented picture of the industry.  And this content can miss the mark: they’re either too long and full of extraneous details, making it tough for beginners to find what they need, or too short, leaving out critical detail.

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What topics does the primer cover?

Each industry primer covers the essentials: key trends, terminology, value chain, economics, and products & services. But some of our technology and functional topic primers include additional sections to make sure all the critical information is covered and each primer is comprehensive.

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